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What Influences Your Prosepects Decision to Buy?

“One of the concerns I had about calling on key decision-makers was determining what I was going to say. My experience had been selling much lower in the organization and I considered myself pretty effective at the standard features and benefits presentation. I knew that this wasn’t going to be enough if I was fortunate [...]

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Identifying the Key Decision Makers

One of the challenges that many business developers face is getting to the key decision-maker. The issues are very common. “I don’t know who the decision-maker is.” “I get intimidated by dealing with a senior level person.” “I don’t have credibility with people at that level.” “All her calls are screened.” When we look at [...]

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Silk or Fresh? The Decision is Yours

As you start to plan your wedding, flowers become an important part of the preparations. One decision that you have to make is whether you want to use fresh or silk wedding flowers. Often a bride will decide to use both.
A fresh bridal bouquet can sometimes be accented with realistic silk wedding flowers, especially when [...]

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Yes and No – Effective Decision Making

Every decision we make, in business, in life in general, is bounded by just two options.
Like an on-off switch, we make one or the other – there are no variances to this.
Because it’s as simple as Yes or No – and so often we get it wrong.
You see it’s those times that we say ‘Yes’, [...]

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